Support plan for organizational innovation and the introduction of information and communication technologies (ICT) created with the contribution of the Autonomous Region of Sardinia and the POR FESR 2014 - 2020
Our company, with this intervention, has made investments aimed at the introduction of information and communication technologies (B) and support services for market innovation (C).
The services provided have made it possible to increase the competitiveness of the company and strengthen its positioning in the market, making the offer of the brand “La Casa del Grano”.
On a strategic level, the intervention carried out made it possible to accommodate the dynamism of the reference targets with respect to the demand for quality products, assortment, health and energy values linked to daily caloric intake, as well as transparency in the information, attention to the environment and sustainable development.
The project obtained co-financing under Azione 1.1.3. “Services for innovation in MSMEs” tender (Ed. 2018) for the creation of the following services:
- The analysis, design and implementation of corporate information and e-commerce tools (implementation of tools intended for e-commerce through the company website or towards third-party platforms)
- The study and planning of promotional campaigns
- The design and adaptation of promotional tools
- The study and design of the optimal packaging and format
- The study and design of labels (8 formats)
- The design and adaptation of promotional tools
- The study and design of the promotional catalogue
- The study and design of the brochure
